Underground AssociatesPricing
Simple monthly pricing. No surprises.
You see your finished site first. If you want it live, pick a plan. The monthly price covers the site, hosting, security and the changes you ask for. Your site goes live within 3 business days of your OK on the details (same day only with the paid Same-day build extra).
Basic
$49/month
No setup fee on a 6-month or 12-month plan
- Your website on fast, secure hosting
- Small text, hours and photo updates
- Tap-to-call and directions on every page
Most popular
Plus
$89/month
No setup fee on a 6-month or 12-month plan
- Everything in Basic
- Monthly visitor report by text
- Google Business Profile tune-up
- Google review QR cards for your counter
Pro
$149/month
No setup fee on a 6-month or 12-month plan
- Everything in Plus
- Monthly Google profile posts and photo updates
- Your own domain name
- Business email (info@yourbusiness.com): free forwarding to the email you already use, or a full Google mailbox we set up, billed to you by Google
- Priority changes
Every plan includes hosting, security and the changes you ask for. Rather see your site first? Get the free preview and decide after.
Ways to pay
6-month plan
No setup fee. After 6 months, cancel any time with 30 days' notice.
12-month plan
No setup fee. After 12 months, cancel any time with 30 days' notice.
Month to month
No contract. A one-time $299 setup fee, then cancel any time with 30 days' notice.
Pay yearly (2 months free)
Pay for a year up front: 12 months for the price of 10. No setup fee.
Leaving early
Leave before a 6-month or 12-month term ends and you owe the months left on it, less 15% if you pay them at once. Month to month has no term and no cancellation fee. Full wording: terms & refunds.
Churches and nonprofits: 12 months for the price of 8 on a yearly plan, and we can invoice instead of taking a card.
Extras
Add any of these to any plan, at sign-up or later. Already a client? Add extras here.
One-time set-ups
- Online ordering or booking hookup$99 one-time
We connect your Square, Toast, DoorDash, Calendly or Booksy so customers can order or book right from your site.
- Get listed everywhere$99 one-time
We set up or fix your listings on Apple Maps, Bing, Yelp, Facebook, Nextdoor and the BBB so your hours and number match everywhere.
- Google Business Profile setup$149 one-time
We set up or tune up your Google listing: hours, photos, services and description, so more people find you on Google Maps.
- Photo shoot$199 one-time
We come by and take 20 to 30 photos of your place, your work and your team for your website and Google profile.
- Spanish version of your site$99 one-time
A Spanish page with your hours, services and how to reach you, linked from every page.
- "We're hiring" section$49 one-time
Show the jobs you're filling and how to apply. We update it free whenever your openings change.
- Rush build$49 one-time
Your site goes live within 24 hours of signing up, once you've checked the details.
- Logo refresh$179 one-time
A clean, simple logo in your site's colors, ready for signs, shirts and cards.
Monthly services
- Social media posts$129/month
8 to 12 Facebook and Instagram posts a month written for your business. You approve them before they go up.
- Ad management$149/month
We run your Google or Facebook ads and report what they bring in. Ad spend is paid separately.
Per item
- QR price tags & shelf labels$49 each
A printed sheet of QR labels for your tanks, shelves or racks. Each one opens that section of your price list, so a price change on the site is a price change on the shelf.
- QR table tents & window sign$49 each
A printed set with QR codes for your website, menu and Google reviews, for your tables, counter or front window.
- Tap-to-review card (NFC)$35 each
Customers tap their phone on the card at your counter to leave a Google review.
- Extra changes$50 each
Bigger jobs beyond your plan's included updates, like a new page or section. We always quote first.
Priced per job
- Business cards, yard signs & door hangerspriced per job
Printed pieces that match your website, from a local print shop.
Why a monthly plan
A website is never finished: hours change, prices change, photos age. The plan pays for someone to keep it right.
| Do-it-yourself builder | Web designer or agency | Underground Associates | |
|---|---|---|---|
| Who builds it | You, on your weekends | A designer, after a deposit | Us, before you pay |
| See it before you commit | No, you build it | A mockup after sign-up | Yes, the finished site |
| Up-front cost | $0, then your time | Typically $2,000 to $5,000 | $0 on a term plan |
| Monthly | $16 to $36 for the builder, more with a domain and email | Hosting and a care plan on top | $49 to $149, all-in |
| Changes | You make them | Billed by the hour | Text us; included |
| Someone local to call | No | Sometimes | Yes, in person |
Builder and agency figures are typical published prices in 2026, not quotes; yours may differ.
Pricing questions
What does the monthly price cover?
Your website, fast secure hosting, the security certificate, backups, and the text, hours and photo changes you ask for. Plus and Pro add the Google profile work and reports listed on the cards.
Is the price the same every month?
Yes. The plan price is fixed for your term. If prices change later, you're told 30 days ahead at renewal.
What if I want to stop?
Leave before a 6-month or 12-month term ends and you owe the months left on it, less 15% if you pay them at once. Month to month has no term and no cancellation fee. Full wording: terms & refunds.
Who owns the website?
You own your business name, logo, photos, text and domain. We own the templates and code the site runs on. If you leave, you get a copy of your pages within 30 days and your domain transfers to you.
Do you charge for changes?
Everyday changes (hours, prices, a new photo, a line of text) are included on every plan. Bigger jobs (a new page, a redesign) are quoted first; the Extra changes add-on covers them.
Can I pay by check or bank transfer?
Yes for churches, nonprofits and anyone who prefers an invoice. Everyone else pays by card on the phone, and the card on file is charged each month or year.
Get your free preview
Tell us about your business. We'll build a preview you can look at on your phone, then call or text you. No cost, no obligation, and we never ask for a card to show it.
Rather talk? 256-636-5886 · info@undergroundassociates.com
Need Post directly? post@undergroundassociates.com